Superwall is built for paywalls inside the app and also sells a web checkout link. web2wave is a dedicated web2app stack for the journey before the install: quiz, web paywall, web billing, ad-platform events, cancellation flow and CRM, self-serve from $199/mo. Many teams keep Superwall in the app and run web2wave on the web, side by side.
What each product states publicly. Where Superwall does not publish something, we say so instead of guessing.
web2wave: product pricing and integration list, November 2026. Superwall: superwall.com and its docs, checked November 2026. Superwall stays the right tool when the paywall you optimize is inside the app after install, or when you only need a checkout URL for an occasional web promotion. Something wrong? Tell us and we will fix it.
Public case studies from the web2wave blog.
About 55% of subscribers remain active, refunds are under 5% of revenue, and paying users come from 40+ countries.
Read the case"web2wave took the headache away: scaling across geos was a few button clicks or a couple of calls."
web2wave works with Meta as an official Business Partner for web2app funnels.
Read the announcementThree things that are public on web2wave.
Book a demo with the team, or start building yourself today.