Is it a funnel problem? Or a creative problem?
When growth stalls on a web2app funnel, the cause is rarely obvious. Traffic keeps coming, but conversions flatten, and it's hard to tell whether the quiz flow is losing people, the paywall isn't landing, or the creative is pulling in the wrong audience from the start.
On July 21 at 16:00 CET, Nathan Hudson, Founder and CEO of Perceptycs, joins our founder Igor Lyubimov to walk through how creatives shape funnel performance from the first impression to the paywall, how to diagnose where your real bottleneck sits before you spend on optimization, and what separates creatives that scale from ones that plateau.
Register below to save your spot. Can't make it live? Register anyway and we'll send you the recording.
What you'll learn
- How creatives influence funnel performance from the first impression to the paywall
- How to tell a creative problem apart from a funnel problem
- What scalable creatives have in common
- Practical ways to test and iterate without burning budget
- Live Q&A
Speakers
- Nathan Hudson, Founder and CEO, Perceptycs
- Igor Lyubimov, Founder and CEO, web2wave
About Perceptycs
Perceptycs is a full service growth partner for mobile apps, focused on driving profitable user growth, retention, and revenue.
About web2wave
web2wave is a no-code platform for building web2app funnels: quiz flows and web paywalls that engage and convert users before app installation.

