Interactive engagement blocks

We've added three new blocks to boost engagement and commitment in your web2app funnels:

Signature block - let users sign with their finger to commit to using your product. This creates a psychological commitment moment that can improve conversion rates.

Scratch card - customize with plain colors or images for reveal mechanics. Perfect for creating anticipation and revealing special offers, discounts, or personalized recommendations.

Spin the wheel - customize sector texts, colors, and prizes. Add gamification to your funnels with this classic engagement mechanic that works particularly well for holiday promotions.

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Localization updates

Manual quiz and paywall localization

You now have full control over your translations. Export translations as JSON files, translate them in your TMS system or with custom ChatGPT prompts, then upload them back to web2wave. You keep control of your brand voice across languages while using any translation workflow that works for you.

This is perfect for teams that need specific terminology, work with professional translation agencies, or want to maintain brand consistency across markets.

Expanded AI localization

We've added seven new languages to our AI localization: Bulgarian 🇧🇬, Croatian 🇭🇷, Czech 🇨🇿, Estonian 🇪🇪, Kazakh 🇰🇿, Latvian 🇱🇻, and Slovak 🇸🇰.

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Anchor blocks to bottom of any screen

Pin any block to the bottom of quizzes and paywalls for easier one-handed navigation. You can stack multiple blocks at the bottom to keep key actions always accessible.

This feature improves mobile UX by making CTAs and important navigation elements easily reachable with one thumb, which can significantly impact conversion rates on mobile devices.

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Stripe Address Element

Collect shipping or billing addresses on paywalls using Stripe's Address Element. Addresses save to Stripe Payment Methods and our User Properties, then flow to your backend via webhooks.

This is particularly useful for apps that need to collect physical addresses for shipping physical products or for billing compliance in certain markets.

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New payment integrations

Unlimit

Access to 1000+ payment methods worldwide. Unlimit is a solid Stripe alternative for non-standard niches and markets where Stripe has limitations. Contact us if you want to learn more about how Unlimit can expand your payment options.

Chargebackhit

Chargeback prevention built into web2wave. If you're running web2app funnels with recurring revenue, chargebacks are a real risk. Chargebackhit are market leaders in web2app chargeback protection, and now you have access to their solution directly through our platform.

Protecting your business from chargebacks isn't optional when you're processing subscription payments - this integration gives you professional-grade protection.

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Custom Meta Purchase event values

Set custom event names and values in Price settings to send calculated LTV or custom metrics to Meta Ads and other analytics systems. This gives you much more control over how you optimize your Meta campaigns based on actual customer value rather than just purchase amount.

LTV prediction feature coming soon.

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November's updates give you more control over translations, new ways to engage users, and better data flow to your analytics. Whether you're testing new markets or scaling existing funnels, these tools are built to help you convert better.

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Ready to try these features? Start a free demo or schedule a call with our team. You can also reach us at hello@web2wave.com.

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About web2wave

‍web2wave is the #1 web2app funnel builder, helping mobile app developers convert web traffic into paying subscribers before app installation through quiz-based onboarding flows and paywalls.